Google’s story over the last two decades has been a tale as old as time: enshittification for growth. The once-beloved startup—with its unofficial “Don’t Be Evil” motto—has instead become a major Internet monopolist, as a federal judge ruled on Monday, dominating the market for online search. Google is also well-known for its data-harvesting practices, for constantly killing off products, and for facilitating the rise of brain-cell-destroying YouTubers who make me Fear for Today’s Youth. (Maybe that last one is just me?)

Google’s rapid rise from “scrappy search engine with doodles” to “dystopic mega-corporation” has been remarkable in many ways, especially when you consider just how much goodwill the company squandered so quickly. Along the way, though, Google has achieved one unexpected result: In a divided America, it offers just about everyone something to hate.

Here are just a few of the players hating Google today.

  • originalucifer@moist.catsweat.com
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    4 months ago

    its a human flaw… insatiable greed.

    we distilled this greed and removed all actual responsibility creating an entity, ‘the stock market’. this well of irresponsible greed has reached a singularity… a point of no return. we are all too dependent on this terrible thing and so it cant be removed.

    the majority of us just get to suffer while being told ‘theres no other way’

    we cant have nice things because humans are just so fucking greedy and incapable of controlling that greed.

    • gravitas_deficiency
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      4 months ago

      No, it’s a capitalist flaw. Capitalism is not an intrinsic trait of humanity. We can create systems that have effective self-regulation and appropriate feedback loops. It’s just that most countries, for one reason or another, haven’t really tried.

      • Kroxx@lemm.ee
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        4 months ago

        I disagree, I think it is basic human/biologic that drives us to grab up resources and hoard them to ensure survival/reproduction/future generations. Capitalism is just a vehicle in which we are capable of expressing that biological greed on a global scale.

        • AnarchistArtificer@slrpnk.net
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          4 months ago

          I’d argue that capitalism is unnatural because even if we work from the assumption that resource hoarding is natural, it’s also necessary to take into account the fact that evolutionarily, humans got to where we are via traits like altruism, cooperation and forming communities. Capitalism is far from natural — it’s an insidious subversion of human nature

          • WhatAmLemmy@lemmy.world
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            4 months ago

            Cooperation and community are not altruistic. You literally can’t do 99.9999999% of the work required to build a civilization — nobody can — so cooperation benefits ME, until greed benefits ME more!

            I’m not saying that cooperation and community are not the most beneficial for humanity; just that selfishness is an evolutionary trait that stretches back hundreds of millions of years longer than community, or rearing our young.

            • AnarchistArtificer@slrpnk.net
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              4 months ago

              I agree that there’s a strong incentive for even entirely self-interested people to cooperate. I was listing altruism as one of many pro-social behaviours, not as a subset or requirement for cooperation

        • namingthingsiseasy@programming.dev
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          4 months ago

          All negative basic human instincts are like this though, but it’s greed that we allow to grow unfettered. Anger is considered socially acceptable until you go berserk and start killing people and breaking things. Lust/sex is fine, until you start humping everyone and everything you see in the street. Greed has no upper bound like these though. And it’s high time that we started imposing some sort of control to stop this growth.

    • namingthingsiseasy@programming.dev
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      4 months ago

      we cant have nice things because humans are just so fucking greedy and incapable of controlling that greed.

      That’s not completely true though! One thing that a lot of people forget about Google is that they didn’t have to become a publicly traded for-profit company. A lot of people around 2002-2004-ish saw Google’s meteoric rise and wondered what path they were going to take. Some speculated/hoped that they would go the Wikipedia route and become a service that existed for the public good instead of a for-profit venture.

      We all know what happened after. The pursuit of profit inevitably leads all companies to becoming sociopathic and evil. They didn’t have to be this way. And this is true for lots of tech startups. I wish we had seen more of them become wikipedias instead of googles.

      It’s also worth pointing out that the original founders did want to make a company that was good and not evil. They tried to succeed by creating legitimately good products, and not screwing over their users. They did make mistakes along the way, but their intentions were at least good. The major problems started (as they usually do), when the second CEO took charge of the company, and it was evident that he had not clue whatsoever how to create a product. All Sundar Pichai knows how to do is suck as much blood as he can out of a stone. But Google’s founders are not blameless here: they were the ones that set the corporate structure up this way, and they were the ones that got bored and decided to fuck off. And they cheated on their taxes the way all corporations do, so no matter how good their intentions were, they were still pretty awful people.

    • madcaesar@lemmy.world
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      4 months ago

      The market is a fantastic concept for companies to get capital and grow.

      The problem is that it too got enshitified with day trading and derivatives.