How Atlanta Native, NBA Finals MVP Jaylen Brown Could Change Sneaker Industry With Launch Of Independent Brand | Atlanta Daily World
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The basketball sneaker industry produces over $5 billion annually. But while elite NBA stars fuel the industry, players are behind when it comes to have ownership within the sneaker industry.  Atlanta native, NBA Finals MVP Jaylen Brown could change the sneaker industry with the launch of his independent brand, “741.” Brown’s ambitious venture comes after … Continued

From the Atlanta Daily World:

The basketball sneaker industry produces over $5 billion annually. But while elite NBA stars fuel the industry, players are behind when it comes to have ownership within the sneaker industry.  Atlanta Native, NBA Finals MVP Jaylen Brown could change the sneaker industry with the launch of his independent brand.

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