Shelest maintained that Nuwber has “zero cross-over or information-sharing with Onerep”

My guy, that is really not the issue.

“In truth, if I hadn’t taken that initial path with a deep dive into how people search sites work, Onerep wouldn’t have the best tech and team in the space.”

That is accidentally a lot closer to the issue.

You can’t “be better” your way out of selling the solution to a problem you caused. And may still be causing.