To Farley, creativity has always been a volume business. That, in fact, is the gist of “The Motern Method,” a 136-page manifesto on creativity that he self-published in 2021. His theory is that every idea, no matter its apparent value, must be honored and completed. An idea thwarted is an insult to the muse and is punished accordingly.

Awesome. Great story, gen x at it’s most gen x, I think.