Vice President Kamala Harris’ campaign on Sunday is launching “Republicans for Harris” as she looks to win over Republican voters put off by Donald Trump’s candidacy.
The program will be a “campaign within a campaign,” according to Harris’ team, using well-known Republicans to activate their networks, with a particular emphasis on primary voters who backed former U.N. Ambassador Nikki Haley. The program will kick off with events this week in Arizona, North Carolina and Pennsylvania. Republicans backing Harris will also appear at rallies with the vice president and her soon-to-be-named running mate this coming week, the campaign said.
The Harris campaign shared the details of the program first with The Associated Press before the official announcement.
Okay, this is going to sound really esoteric especially because I can’t find the study that was referenced but bear with me.
I once watched an astrophysicist lecture on the Fermi Paradox, saying that it was missing a component because not all the population will be aware of any specific meme, meme in the scientific sense of a single unit of information.
There was a study (I think in the 80s?) that showed that no matter what the information there will always be a percentage of the population who is isolated from it, whether that be by choice, or not. He retooled the Drake equation to include this number.
Point being, there is always benefit in trying different ways to reach more people because there’s always going to be certain people who won’t be reached.