They sold $1.3 million of monitors with this tactic, according to the article. So the fine is not that unreasonable, relative to what we usually see.
However, I think it should be about 20 times larger. Only 5x the revenue is not enough of a deterrent, because it’s not likely they get caught anywhere near one in five times. If a person steals $500, fining them $2500 and letting them go would be absurd.
These fines should be a “holy shit we fucked up really bad” situation with CEO and the whole board getting a 4 am call. Not a “whatever, back to business” situation.
I don’t understand why they can’t just subpoena the company’s internal communication and track down whoever gave the order in order to throw them in jail. Companies will keep committing crimes when all they have to do is pay a fee.
They sold $1.3 million of monitors with this tactic, according to the article. So the fine is not that unreasonable, relative to what we usually see.
However, I think it should be about 20 times larger. Only 5x the revenue is not enough of a deterrent, because it’s not likely they get caught anywhere near one in five times. If a person steals $500, fining them $2500 and letting them go would be absurd.
These fines should be a “holy shit we fucked up really bad” situation with CEO and the whole board getting a 4 am call. Not a “whatever, back to business” situation.
I don’t understand why they can’t just subpoena the company’s internal communication and track down whoever gave the order in order to throw them in jail. Companies will keep committing crimes when all they have to do is pay a fee.
woah woah woah, what do you think this is, China?
More unfettered capitalism! /s