• TowardsTheFuture@lemmy.zip
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    1 year ago

    While everyone wants to be like “duh no” (while like yeah duh). I’m more just thinking how it would still be big. I know plenty of smaller business have but larger ones are still great to see considering dropping it.

    • funkless_eck
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      1 year ago

      it’s also a business size thing. the bigger your business is, the more you need brand awareness campaigns

      <$1MM businesses don’t need brand awareness, they need buyer behavior campaigns

      >$1B businesses buyer behavior is a mathematical monstrosity, plus brand awareness on top of it