• Honytawk@lemmy.zip
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    9 months ago

    Now color is used as a marketing trick.

    “This generation of Iphones comes in new colours never before seen on an Iphone! So you better buy the latest one or people will think you are poor.”

    “More features? Why you’d need that? You got different colours!”

    So in my eyes, it is yet an other good thing ruined by marketing.

    • FrostyTheDoo@lemmy.world
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      9 months ago

      I mean, the items in this post were definitely made that way for marketing. The color of the plastic doesn’t change the functionality at all but it often was more expensive to get the special colors, or only limited quantities were produced. “Special editions” is a tried and true marketing tactic that goes back much further than the 90s.

      • fakeman_pretendname@feddit.uk
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        9 months ago

        Looking pretty is probably top of the list but there is also:

        • hazard labelling
        • visibility (i.e. don’t buy green-handled garden tools, unless you want to lose them every time you put them down)
        • clearly showing where the buttons are, or marking different sections of an object
        • helping to locate different, very similar things (imagine if all your USB sticks were the same colour)
        • cost of different coloured materials
        • individual identity of object “my drill is turquoise, your drill is yellow”
        • to warn off predators
    • BolexForSoup@kbin.social
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      9 months ago

      This is incredibly try-hard mate. Don’t let Apple live rent free in your head like that lol