Heard about this passing: 15%

Paid attention to this: 4%

Actively searched for news on this: 1%

Didn’t hear about this: 79%

Pollara / December 11, 2023 / n=1503 / Online


This was apparently a test of respondents’ perceived familiarity with news events that never actually happened - IRL details can be found here:

https://www.pollara.com/wp-content/uploads/2023/12/2023-News-Recap-Dec-2023.pdf

  • sbv
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    11 months ago

    It’s shameful that Canadians don’t pay more attention to the news. I’m pretty sure our collective knowledge of current events halved when Facebook stopped carrying news.

    I bet the average Canadian couldn’t even find the Neutral Zone on a map.