Traditionally white collar jobs that are lumped in with management can and absolutely do unionize. The CWA is growing by leaps and bounds thanks to exactly what this article talks about. Software developers, engineers, sysadmins, and cybersecurity techs absolutely belong in a union. I agree with you that supervisors and managers cannot unionize, but a very large chunk of marketing and IT workers fall in exactly the category of people being laid off here. Work is work.