IDK, I think the Microsoft comparison is fair. Yeah, Microsoft has a ton of software development, but they also have a massive software sales side, perhaps bigger than the development side. Like Microsoft, hardware and ads are a very small part of their business, and software sales is a large part.

Comparing to Walmart or a restaurant chain doesn’t make sense since they have physical locations and a high headcount to support that physical network.

Maybe Sony or Nintendo would be a better comparison since both make a ton of money from selling games on their platforms.