• slazer2au@lemmy.world
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    6 months ago

    FN accuses Ruger of using a mark – “SFAR” – that is pronounced similarly to “SCAR” and used in connection with directly competing firearms. FN alleges that this action by Ruger is likely to cause confusion among consumers, leading them to believe there is some affiliation or association between Ruger’s products and FN’s “SCAR” branded firearms

    Eh, I see their point and look forward to a non disclosed settlement agreement

    • SSTF@lemmy.worldOP
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      6 months ago

      I think it’s pretty thin personally. I don’t know how they claim the two are pronounced “similarly”, as it seems intuitive most people would pronounce SFAR as “S-far” or “S-F-A-R”.

      The kicker is the SFAR is a pretty routine AR-15 derivative compared to the more unique SCAR. I think it’s a hard sell to tell a court customers would be deceived into mixing the two up.