Amazon (AMZN.O) is planning a major revamp of its decade-old money-losing Alexa service to include a conversational generative AI with two tiers of service and has considered a monthly fee of around $5 to access the superior version, according to people with direct knowledge of the company’s plans.
People are missing the point. This was ALWAYS the plan. Get Alexa in hundreds of thousands of homes and get everyone to used to using it. Than charge money.
Even if only a quarter of the users pay, they’ll make a ton of money.
I see you are using than when you should be using then.
I mean, they accomplished the first part mostly because they are cheap connected speakers, but I have yet to meet anyone who doesn’t absolutely loath their home assistants. Got rid of mine (Both Google and Amazon) not just because they are a privacy nightmare, but because they are completely fucking infuriating to work with.
The exact same phrase is never guaranteed to have the same results. The assistant hardly ever answers a question right. It routinely takes repeated attempts to get it to control any of my connected lights. It responds to people that weren’t talking to it. I could keep going…
If they tried charging me for it before I rage quit them, I would have just rage quit sooner.