The founder of AdBlock Plus weighs in on PPA:
Privacy on the web is fundamentally broken, for at least 90% of the population. Advertising on the web is fundamentally broken, for at least 90% of the population.
Yet any attempt to improve this situation is met with fierce resistance by the lucky 10% who know how to navigate their way around the falltraps. Because the internet shouldn’t have tracking! The internet shouldn’t have ads! And any step towards a compromise is a capital offense. I mean, if it slightly benefits the advertisers as well, then it must be evil.
It seems that no solution short of eliminating tracking and advertising on the web altogether is going to be accepted. That we live with an ad-supported web and that fact of life cannot be wished away or change overnight – who cares?
And every attempt to improve the status quo even marginally inevitably fails. So the horribly broken state we have today prevails.
This is so frustrating. I’m just happy I no longer have anything to do with that…
A. Yes, you can. There’s the radio and various other ad supported free channels. People pay because ads are annoying, and paying for content in a fair way is a better experience.
B. I have no interest in “deciding on tips myself”. I want the sites I visit to be compensated, without the evil of ads.
C. I have no interest in crypto. Crypto is shit with pretty close to no redeeming qualities. I have no interest, ever, in any format that resembles a transaction per visit, or any format that results in a payment trail between me and websites I visit. I want to pay, once, per month, and have that money divided among sites I visit, just like it works with music.
That’s the premise that brave got the closest to of any browser. But they’re lunatics and absolutely cannot be trusted with any information in any format. That’s what I want a Mozilla, or other organization that is actually trustworthy, to handle. Allow me to pay to remove ads, with the consent of the websites in question, and divide that money among the websites I visit, in bulk so there are no transactions between individuals and sites.
I won’t even consider paying $1/month total to sites if the transaction is to the site. It violates my privacy to do so. I would happily pay $10-20/month to all the sites I visit if it was handled by a third party in a privacy preserving way, and I’m quite confident that there are plenty of people who would voluntarily pay more than whatever the “required fee” was if there was an optional higher tier that just gave more to the websites they used.
A. Radio is much worse quality, not on demand
B. Like, an equal amount per website? Or weighted somehow?
C. How would you prevent a payment trail without crypto?
And websites are much worse quality when ad supported. It’s the same thing.
Don’t care.
By using a fucking third party. The only payment trail would be that I paid 9.99 to Mozilla once a month or whatever. It wouldn’t be to the websites. It’s not a complicated proposition. It happens all over with all kinds of other content. Brave are just the only ones who tried to do something similar in a browser.
Alright well good luck, take care!