• imaqtpieA
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    11 days ago

    Wow, good source. 82% donor rate for the opt-out group versus 79% for the forced-choice is a smaller difference than I would have guessed.

    • conciselyverbose
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      11 days ago

      It’s a decent book overall. If you’re interested in the theory behind choice architecture it’s worth a read.

      But yeah, read it a couple months ago and remembered it specifically addressed this question.