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Summary
Coca-Cola is accused of abandoning its 2022 pledge to use 25% reusable packaging by 2030, quietly removing the goal from its website ahead of global plastics treaty negotiations.
The company now focuses on increasing recycled materials in packaging but faces criticism for greenwashing, as single-use plastics continue to dominate its production.
Campaigners argue reusable packaging is essential to combating plastic pollution, labeling Coca-Cola’s rollback a failure to address the global plastic crisis.
Coca-Cola, often named a top plastic polluter, has yet to comment on the allegations.
Why wouldn’t they? It will be a bare minimum of four years before anyone in power pressures them on environmentalism, and we all know where literally anything else ranks against profit for corporate America.