Each time you see a targeted ad, your personal information is exposed to thousands of advertisers and data brokers through a process called “real-time bidding” (RTB). This process does more than deliver ads—it fuels government surveillance, poses national security risks, and gives data brokers easy access to your online activity. RTB might be the most privacy-invasive surveillance system that you’ve never heard of.

What do these privacy violations have in common? They share a source of data that’s shockingly pervasive and unregulated: the technology powering nearly every ad you see online.

Each time you see a targeted ad, your personal information is exposed to thousands of advertisers and data brokers through a process called “real-time bidding” (RTB). This process does more than deliver ads—it fuels government surveillance, poses national security risks, and gives data brokers easy access to your online activity. RTB might be the most privacy-invasive surveillance system that you’ve never heard of.

  • pelespiritOPEnglish
    1·
    5 hours ago

    To be fair, you’re probably more resistant than I am, since you’re on Linux. I’ve gotten ads and bought it if it’s unique and by local artists before. It has worked occasionally on me from Insta back in the day. Not recently though, so you’re right about that part.

    I know you said you don’t think are all the way there, but without getting facial recognition involved. I don’t see how they would correlate the two in the first place.

    If you have a phone in your pocket, they know who you are and where you are.

    Device fingerprinting is a sophisticated technique employed to recognize, monitor, and track individual devices as they interact with websites and applications, by analyzing their unique characteristics. In the digital realm, it allows websites, advertisers, and security experts to monitor user activity, safeguard against cyber threats, and personalize content.

    In device fingerprinting, various data points are collected to create a unique identifier for individual devices. Each data point provides specific information about the device or user, contributing to a comprehensive fingerprint.

    https://www.appsealing.com/device-fingerprinting/

    As soon as someone enters the virtual boundary around your business or a competitor’s, your geofencing advertising campaign will send a notification or mobile ad to that person’s phone that advertises your local store, service, or product.

    https://www.webfx.com/blog/marketing/geofencing-marketing/