Active users does not say how active. E.g. your active users could be less and less, but if 10% leave and the remaining 90% increase their activity by 20%, you end up with an 8% overall increase.
And in winter people stay inside more, so with all these metrics we should probably adjust for seasons.
![[Axes do not start at 0] - Monthly active users on Lemmy above 46k for the first time since as least October 2024](https://lemmy.dbzer0.com/pictrs/image/9d9db487-e610-42c9-a83f-d8a8dd524b0b.webp){kind=link}
Active users does not say how active. E.g. your active users could be less and less, but if 10% leave and the remaining 90% increase their activity by 20%, you end up with an 8% overall increase.
And in winter people stay inside more, so with all these metrics we should probably adjust for seasons.