It’s disheartening to watch it, but heartbreaking to participate in it:

“Hi we’re about to graduate and were wondering if there were any jobs available?”

“Uhh, yeah, just check out our website and our Linkedin to see if anything comes up…”
(Everyone’s face drops.)

You know the lie, they know the lie, everyone feels ashamed.

BUT YOU’VE GOT TO PROJECT GROWTH AT ALL/ANY COSTS, OTHERWISE OUR COMPETITORS WILL THINK WE’RE WEAK