Unity has apologised following the furore around its disastrous plans to charge developers when people download games made using its technology.
The plans prompted an enormous backlash from developers across the industry, and threw up a multitude of questions around how the new policy would work in practice - answers which Unity belatedly scrambled to work out itself.
This morning, Unity said it was sorry for the “confusion and angst” its changes had caused, and promised it would make unspecified “changes” to its plans.
But despite days of confusion, Unity said it still needed more time to confirm what these changes might be - and the suggestion certainly seems to be that these changes will fall short of the full U-turn developers have called for.
Just because you fucked up, doesn’t mean your customers were confused
I wonder if they feel like the devs who would leave already did so changing their mind isn’t important. I don’t think they’re capable of thinking in the long-term.
I think the plan was always to stir up a bunch of shit with a ludicrously overreaching plan, only to walk it back shortly thereafter with a less overreaching plan, thereby softening the blow by being able to point out how much better it is compared to the original proposal.
It is a very old and very successful trick unfortunately. Very plausible, we will see
