So, there are only a few apps for the headset at the moment and they are all first party. Apple needs developers to make apps for the headset before they start selling it in mass.
If they do not have apps for it, then people will see a “dead” ecosystem and possibly view it as a failed product.
They priced it at a point where consumers won’t really get it, but devs will. At least larger devs will. Selling it, shows the devs that it’s ready for the market and encourages them to get in early so they can possibly catch the wave of new users.
Once there are a decent amount and variety of apps for the headset, they will sell a slightly trimmed down version for significantly less.
What do you think?
My current theory is that it is priced the way it is because they don’t have the supply chain to currently manufacture en-masse. I think it will be sold out at launch and continue to be sold out for a long time.
I’ll be queuing to try one at the Apple Store even though it would be mostly out of my price range. Considering finance when it is available in the UK