

It doesn’t seem that unclear to me. He said “this plan was made during my first term”, then said that they said “you’re not going to be president”. That’s all during the first term, when he’s already president, so it sounds to me like he’s referring to the second election, where he did become president.
I think it’s because marketing is expensive and marketing people know that corporations have money to throw at them, and the moment they lower their prices for a FOSS project, they might not get their old revenue when working for a company that can definitely pay what they ask.
We need some sort of FOSM (Free and Open Source Marketing) that helps FOSS projects based on some sort of queue and whoever has recent changes that needs marketing.