It has nothing to do with Sony’s departments finding a middle ground and compromising. This is a result of investors not being happy enough with Sony’s revenue numbers. They want Sony’s camera division to make more money because ✨capitalism✨. It’s that simple. So, they’re testing the market with new ideas on how to generate more revenue. This here is one of them. If enough people buy this product in a given time period, they’ll start adopting this model for future products as well because investors love a dynamic business model. Try and understand what it means to greedy people if they manage to sell a very basic feature at a high price. That means they can charge even more for more complex features, which is their end-goal. Because they have the data to prove that customers are willing to pay for it. And that’s why people are upset.

80-100€ in France. Still cheap enough tho.

Couldn’t this be called “proxy marketing”? Basically Apple announces products, influencers market the products. They pass on all the presentation work to numerous influential people. Less work for Apple. Am I crazy?