Your Favorite Childhood Gum Was Just Discontinued
www.foodandwine.com
Fruit Stipe gum has officially been discontinued. And fans are reeling.

If you call yourself an older millennial, then you definitely grew up with Fruit Stripe gum, its wildly erratic zebra mascot, and the brightly colored sticks of gum with bold fruit flavors that lasted almost as long as it took you to read this sentence. Almost.

However, according to Fruit Stripe’s manufacturer, Ferrara Candy, the gum is being discontinued. (That’s big news to anyone who didn’t think it was discontinued about the time “Hannah Montana” went off the air.) “We have made the difficult decision to sunset Fruit Stripe Gum, but consumers may still be able to find the product at select retailers nationwide,” a Ferrara Candy representative said in a statement.

Fruit Stripe commercial from the 1960’s: https://www.youtube.com/watch?v=lUKenR9k238

More: https://www.snackhistory.com/fruit-stripe-gum/

    • quicklime
      9•6 months ago

      There was a short time around 1977, during which my wildest fantasy of the best and happiest thing that could possibly happen to me (short of truly fantastical and nigh-impossible things like going to Disneyland, which I wasn’t yet sure really existed) would have been to receive multiple packs of Fruit Stripe gum.

    • @[email protected]
      -2•6 months ago

      It was boomer shit lol. It first came out in 1969 when younger boomers were hitting childhood and adolescence.

        • @[email protected]
          3•6 months ago

          Yeah so the absolute oldest Gen X were 4 when it came out.

          The younger Boomers were 5-15 when it came out.

        • @[email protected]English
          0•6 months ago

          So the oldest Gen Xers were 4 years old, is the point. Gen X wasn’t the original target demographic, but rather they grew into being good consumers of Fruit Stripe Gum™

            • @[email protected]English
              1•6 months ago

              are you trying to argue that small children weren’t in the target demographic for fruit-flavored gum primarily sold in toy stores?

              No

              are you trying to argue that 4 year-olds weren’t in the target demographic for fruit-flavored gum primarily sold in toy stores?

              Yes

              Either way I think you care a lot more about this than is healthy

                • @[email protected]English
                  2•6 months ago

                  You seem angry about a candy released in 1969 being marketed to baby boomers, who were 5-23 years old at the time. Are you angry about that?