YouTube has found a new way to bypass ad blockers by integrating ads directly into video content via "server-side ad insertion," complicating the detection and blocking of ads. How will ad blockers respond?
“Line go up” is the animating force of the agethe rich and powerful, the critical philosophical principal around which our entire societytheir livesis are arranged.
I choose not to confuse their values as mine or that of my community.
Agreed. I really hate it when people see the problems in the world, fall for misanthropy, and blame everyone, most of whom are blameless beyond their failure to put their lives at risk to change things.
People are great. We’ve done great things. We’re a species who’s defining advantage is cooperation. None of what we see today would be possible if most of us were greedy, hateful, idiots.
People can be lead astray. but who can blame them? We’ve created a world more complicated than any one of us could fully understand. It’s bad enough that a handful of psychopaths can take advantage of that, we don’t need to add to it by making it seem like everyone’s at fault for not instantly bashing their heads in.
If everyone were a paying subscriber we could actually do all those things. No one wants to be ad supported, including the people at YT. But there are bills to pay.
I’m not terribly sympathetic to arguments about covering costs when it comes to corporations. If they were just looking to cover costs or even just make a reasonable profit, there are all sorts of arrangements we could come up with that would be acceptable to most people.
But they’re not trying to do that. Profit isn’t enough for a corporation. They need to make the most profit. And then after that they somehow need to make more than the most.
So they put in ads. But that’s not enough and oh look there are more places we haven’t put in ads, we should fix that. Oh look, our studies show that if we make the ads more obnoxious in these ways they increase this number by 3%. Oh wait, we have all this info we got from spying on people, why don’t we sell that too? Hey guys, we’ve heard you about the ads. Have we got a solution for you! For a small protection payment subscription fee of $10/month, you can get rid of those pesky ads we know you don’t like! Oooh sorry everyone, the price of the subscription went up again. We promise this is all necessary. Oh by the way, we’re adding ads back into the service. But don’t worry, wait until you hear about our NEW subscription tier! (I don’t think that last one’s happened with YT premium yet, but it’s happened with cable and most of streaming at this point, so I wouldn’t put it past them.)
There’s no way we can have nice things while this is the driving force organizing where our resources go.
I’m not terribly sympathetic to arguments about covering costs when it comes to corporations.
That’s fine. No one needs you to be.
If they were just looking to cover costs or even just make a reasonable profit, there are all sorts of arrangements we could come up with that would be acceptable to most people.
What are those? No, really, this is the crux here. The whole rest of your comment is about growth capitalism generally, and I agree it sucks in many ways. But until you can reasonably provide a working alternative to property ownership, we will continue to have things like rent and lending. Investment is a form of lending. And yes YT shareholders don’t give a shit about anything but more and more and MORE insane profit. Because to succeed, a company has to not only profit but profit above expectation, rewarding the speculative investments others have made in them.
It’s foolish though to think that YT’s management are the source of this desire for profit. It’s their shareholders. YT really want to deliver the best product while making a good living, and their staff are also minor shareholders to some extent.
But your problem is capitalism. And if it took ads on the pause screen to get you to see the issues with growth capitalism, then sheeit you are late to the game and I won’t wait up to hear what your alternative suggestions are going to be. I’ll just point out that you waved your hand at that subject and then moved on like we wouldn’t notice.
And if it took ads on the pause screen to get you to see the issues with growth capitalism,
I don’t know why you’d assume that. I’m pretty staunchly communist from a mix of seeing our current problems and understanding history enough to know that this didn’t start yesterday. But if it takes companies being really obviously greedy for some consumers to see anything is wrong, it doesn’t hurt to try to focus their anger to a productive understanding of the problem rather than whatever other nonsense they might get drawn to.
As far as alternatives. I’m always up front with people in saying that I don’t have precise answers for what our future ought to be after capitalism. That’s a difficult problem and up to everyone to work together to figure that out. But there is no future where we stick with capitalism. Or at least, not one we’d want to live in for very long. It’s a cruel system and it’s going to be responsible for ending the human habitable environment if we don’t do something about that. People need to understand this and they need to understand that tweaking around the edges isn’t going to fix the issue.
The thing about if they were ok with a reasonable profit is a thought experiment or rhetorical device more than it’s a proposed solution. It’d be nice if it worked that way. Capitalists want us to think things do or could work that way. Hence corporations saying they NEED to cut costs or raise prices while continuing to make increasing profits. But it’s important to understand why it could never work that way, at least for very long.
I would love to be a subscriber if Google could guarantee that they won’t take my viewing information and then sell it to other advertisers or data brokers, or use that info to push ads on behalf of those brokers in other Google products.
As it stands now, why would I pay with my money AND my data? Google shouldn’t get to double dip.
This is not double dipping, because the value of your data is factored into the subscription cost.
Personally, I don’t care that much if I watch YouTube videos about Game of Throne and then see ads for HBO House of the Dragon in Google search. But that’s me. I don’t have this overinflated concept of how precious my YT watchlist is to me.
An old coworker of mine started a company that was an ad network that paid YOU for your data every month, drawing from the ad revenue they got from using your data. The fact is that your data is not worth very much at all on the open market.
With some exceptions I think all the “BUT MY DATA!” is disingenuous pearl-clutching. Because everyone ITT has a credit card in their wallet right now, and that company has sold their personal information and purchasing habits thousands of times over and they’ve never cared.
But suddenly they have to sit through a YT ad because their ad blocker got killed, and now people suddenly care about their data, and fairness to creators, and capitalism, and privacy!
All those are just ways to legitimize the fact that people lose their minds when they have to wait 15 seconds to get the thing they want for free. They’re ashamed to admit that they are that childish, so they make it about their deep, deep commitment to data integrity.
People need to take a step back from their devices IMO.
Imagine all the cool stuff we could be doing if we weren’t wasting the time of hundreds of engineers figuring out how to shove ads in people’s faces.
This is ad driven economy and bar must go 🆙
“Line go up” is the animating force of the age, the critical philosophical principal around which our entire society is arranged.
Gives me a fucking headache.
I choose not to confuse their values as mine or that of my community.
Agreed. I really hate it when people see the problems in the world, fall for misanthropy, and blame everyone, most of whom are blameless beyond their failure to put their lives at risk to change things.
People are great. We’ve done great things. We’re a species who’s defining advantage is cooperation. None of what we see today would be possible if most of us were greedy, hateful, idiots.
People can be lead astray. but who can blame them? We’ve created a world more complicated than any one of us could fully understand. It’s bad enough that a handful of psychopaths can take advantage of that, we don’t need to add to it by making it seem like everyone’s at fault for not instantly bashing their heads in.
I really appreciate this take. It’s good-hearted and makes good sense. I’ll try to remember it going forward, when cynicism overwhelms.
Thank you.
If everyone were a paying subscriber we could actually do all those things. No one wants to be ad supported, including the people at YT. But there are bills to pay.
They’d have more paying subscribers if they didn’t charge more than Netflix for what amounts to user-generated content that they’re getting for free.
I’m not terribly sympathetic to arguments about covering costs when it comes to corporations. If they were just looking to cover costs or even just make a reasonable profit, there are all sorts of arrangements we could come up with that would be acceptable to most people.
But they’re not trying to do that. Profit isn’t enough for a corporation. They need to make the most profit. And then after that they somehow need to make more than the most.
So they put in ads. But that’s not enough and oh look there are more places we haven’t put in ads, we should fix that. Oh look, our studies show that if we make the ads more obnoxious in these ways they increase this number by 3%. Oh wait, we have all this info we got from spying on people, why don’t we sell that too? Hey guys, we’ve heard you about the ads. Have we got a solution for you! For a small
protection paymentsubscription fee of $10/month, you can get rid of those pesky ads we know you don’t like! Oooh sorry everyone, the price of the subscription went up again. We promise this is all necessary. Oh by the way, we’re adding ads back into the service. But don’t worry, wait until you hear about our NEW subscription tier! (I don’t think that last one’s happened with YT premium yet, but it’s happened with cable and most of streaming at this point, so I wouldn’t put it past them.)There’s no way we can have nice things while this is the driving force organizing where our resources go.
That’s fine. No one needs you to be.
What are those? No, really, this is the crux here. The whole rest of your comment is about growth capitalism generally, and I agree it sucks in many ways. But until you can reasonably provide a working alternative to property ownership, we will continue to have things like rent and lending. Investment is a form of lending. And yes YT shareholders don’t give a shit about anything but more and more and MORE insane profit. Because to succeed, a company has to not only profit but profit above expectation, rewarding the speculative investments others have made in them.
It’s foolish though to think that YT’s management are the source of this desire for profit. It’s their shareholders. YT really want to deliver the best product while making a good living, and their staff are also minor shareholders to some extent.
But your problem is capitalism. And if it took ads on the pause screen to get you to see the issues with growth capitalism, then sheeit you are late to the game and I won’t wait up to hear what your alternative suggestions are going to be. I’ll just point out that you waved your hand at that subject and then moved on like we wouldn’t notice.
I don’t know why you’d assume that. I’m pretty staunchly communist from a mix of seeing our current problems and understanding history enough to know that this didn’t start yesterday. But if it takes companies being really obviously greedy for some consumers to see anything is wrong, it doesn’t hurt to try to focus their anger to a productive understanding of the problem rather than whatever other nonsense they might get drawn to.
As far as alternatives. I’m always up front with people in saying that I don’t have precise answers for what our future ought to be after capitalism. That’s a difficult problem and up to everyone to work together to figure that out. But there is no future where we stick with capitalism. Or at least, not one we’d want to live in for very long. It’s a cruel system and it’s going to be responsible for ending the human habitable environment if we don’t do something about that. People need to understand this and they need to understand that tweaking around the edges isn’t going to fix the issue.
The thing about if they were ok with a reasonable profit is a thought experiment or rhetorical device more than it’s a proposed solution. It’d be nice if it worked that way. Capitalists want us to think things do or could work that way. Hence corporations saying they NEED to cut costs or raise prices while continuing to make increasing profits. But it’s important to understand why it could never work that way, at least for very long.
I would love to be a subscriber if Google could guarantee that they won’t take my viewing information and then sell it to other advertisers or data brokers, or use that info to push ads on behalf of those brokers in other Google products.
As it stands now, why would I pay with my money AND my data? Google shouldn’t get to double dip.
This is not double dipping, because the value of your data is factored into the subscription cost.
Personally, I don’t care that much if I watch YouTube videos about Game of Throne and then see ads for HBO House of the Dragon in Google search. But that’s me. I don’t have this overinflated concept of how precious my YT watchlist is to me.
An old coworker of mine started a company that was an ad network that paid YOU for your data every month, drawing from the ad revenue they got from using your data. The fact is that your data is not worth very much at all on the open market.
With some exceptions I think all the “BUT MY DATA!” is disingenuous pearl-clutching. Because everyone ITT has a credit card in their wallet right now, and that company has sold their personal information and purchasing habits thousands of times over and they’ve never cared.
But suddenly they have to sit through a YT ad because their ad blocker got killed, and now people suddenly care about their data, and fairness to creators, and capitalism, and privacy!
All those are just ways to legitimize the fact that people lose their minds when they have to wait 15 seconds to get the thing they want for free. They’re ashamed to admit that they are that childish, so they make it about their deep, deep commitment to data integrity.
People need to take a step back from their devices IMO.
There’s a lot of implicit assumptions about me and my ego in your reply by grouping me with some nebulous group of “childish”… tech privacy moralists?
You’re right, people should take a step back from their devices…