Robert Downey Jr. plans to sue any Hollywood executive who signs off on the creation of his digital replica.

  • acosmichippo@lemmy.world
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    27 days ago

    People, your likeness can’t be used by others commercially without your consent, and this goes back way before AI or even computers.

    https://en.wikipedia.org/wiki/Personality_rights#United_States

    For example:

    actor Crispin Glover filed a lawsuit against Universal Studios for both the unauthorized use of his likeness and the use of footage of him from Back to the Future in Back to the Future Part II; his permission had not been sought for the latter and he received no payment. After a motion to dismiss was denied, the case was settled for an undisclosed amount. The Screen Actors Guild changed its rules to prohibit its members from unauthorized mimicking of other SAG members.[51][52]

      • Pips@lemmy.sdf.org
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        27 days ago

        Well we don’t know, the case is ongoing. But it’ll probably go in her favor. Judges currently tend to dislike AI.

        • acosmichippo@lemmy.world
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          26 days ago

          the AI piece is kind of irrelevant. the only relevant parts as far as I understand are how much the “image” directly resembles her, and the laws in the specific state (I believe her state of residence, but could be wrong).

      • Pips@lemmy.sdf.org
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        27 days ago

        If they’re not in SAG and/or it’s not a SAG-covered field, then no.

      • acosmichippo@lemmy.world
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        26 days ago

        Not just Elvis, there are a lot of celebrity impersonators out there. I’m guessing they are legal or traditionally tolerated for some reason. Maybe the fact that it’s in-person vs in a film/tv show/ad/print makes it different.