I remember some 20-30 years ago you would sometimes hear about an artist (usually musician, or a group thereof) being sellouts, or having sold out. This of course in a pejorative way, as this was the most heinous of crimes an artist could ever commit against their fan base.
However, I can’t recall having heard this term for at least a couple of decades. Has the term been replaced with something else? Is it more accepted? Or is it simply so hard to make it nowadays that the concept of “selling out” is basically just synonymous with making a living?
Are there any modern examples of this and I simply missed the online chatter about it?
Many social media influencers nowadays try to get big with the goal of “selling out”, or getting sponsored. From what I understand, ad revenue on its own hasn’t paid well for years, so they take on sponsors in order to fund their channels and pay their bills. You then have influencers like MrBeast and Logan Paul living large and shouting out their sponsors, making it look glamorous to their (often younger) audience.