The most successful tactic of the right has been judging the left for their politics - “woke” etc. This works because it’s “othering” - makes the left part of the out group that people don’t want to be a part of. The left needs to be similarly unabashed, even though othering is kind of against the whole point of being on the left.
But it needs to be more fun and less serious than this post. Why is there no “screaming maga” meme? Surely there’s plenty of those images, and more.
Putting aside whether or not that’s anathema to the cause, I’m not sure how you’d “other” them in a meaningful way. The reason it works for the right is that they target groups who’s members are publicly visible and can’t voluntarily leave (LGBT+, minorities, foreign religions, etc…)
If you target a group of people for their beliefs (something not overtly visible), they can either relabel their group or plausibly claim their beliefs differ in some way. We already do this for fascists and nazis, but very few people are going to outwardly admit to these ideals. Now they’ll just say they’re “extra-constitutional”, “alt right”, “Christian patriot”, or any other hat a bigot wants to swap out for far right authoritarian.
You can’t “other” them where they already proudly claim a majority (white + Christian) so what are you left with?
The most successful tactic of the right has been judging the left for their politics - “woke” etc. This works because it’s “othering” - makes the left part of the out group that people don’t want to be a part of. The left needs to be similarly unabashed, even though othering is kind of against the whole point of being on the left.
But it needs to be more fun and less serious than this post. Why is there no “screaming maga” meme? Surely there’s plenty of those images, and more.
Putting aside whether or not that’s anathema to the cause, I’m not sure how you’d “other” them in a meaningful way. The reason it works for the right is that they target groups who’s members are publicly visible and can’t voluntarily leave (LGBT+, minorities, foreign religions, etc…)
If you target a group of people for their beliefs (something not overtly visible), they can either relabel their group or plausibly claim their beliefs differ in some way. We already do this for fascists and nazis, but very few people are going to outwardly admit to these ideals. Now they’ll just say they’re “extra-constitutional”, “alt right”, “Christian patriot”, or any other hat a bigot wants to swap out for far right authoritarian.
You can’t “other” them where they already proudly claim a majority (white + Christian) so what are you left with?