As Sequels Like ‘Captain America’ and ‘Paddington’ Fall Short and Original Films Like ‘Black Bag’ and ‘Mickey 17’ Struggle, When Will Box Office Rebound?
variety.com
As original films like "Novocaine" and "Mickey 17" struggle and "Captain America" and "Paddington" sequels fall short, when will the box office rebound?

cross-posted from: https://lemmy.world/post/26952001

As original films like “Novocaine” and “Mickey 17” struggle and “Captain America” and “Paddington” sequels fall short, when will the box office rebound?

  • radix@lemmy.worldEnglish
    3·
    1 day ago

    I’ve been wondering how continued cord cutting is playing a role in the movie business. It seems like live TV was one of the more aggressive marketing avenues for upcoming movies, but with fewer and fewer people watching traditional TV (and the ads they bring) there is bound to be some level of collateral damage.