• 6 Posts
  • 45 Comments
Joined 1 year ago
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Cake day: June 16th, 2023

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  • ROI from adverts is always a shitshow though. If you come off a plane and see <brand name product> and buy it, is it because you just saw an advert for it, or were you always going to buy it. There is of course stats that may show number of impressions vs. total purchases trend, but its still just massive correlation that I imagine there is a bunch of people pulling spreadsheets together to justify their marketing spend. Anecdotally, I’ve heard of data teams working with marketing teams and just going “whelp, whatever you need to justify your job”, etc.

    Real ROI via direct sales though, that’s somewhat measurable since you have a direct cost of acquisition (sales person salary, overheads, etc) vs revenue.


  • I always wondered this too.

    Found a website saying Youtube adviews are $100-300 per 10k (ad views, not video views). That’s 1-3¢ per view. If we assume an ad is 10seconds, then your time is worth 0.1-0.3¢ per second, or $3.60-10.80 per hour.

    An A380 looks to be 380-615 seats. I’d imagine they’re more often optimising for space, so let’s say 550.

    Long haul flight, 10% of people at any time using inflight stuff, 8 hours, 4 ads per hour = 5500.18*4 ads watched. 1760 ads. There will be a massive premium for planes, but surely only one order of magnitude more (e.g. 10x). That’s equivalent to give or take 20k YouTube adviews which would be $200-600 per flight.

    There are a lot of planes in the sky every single day though…



  • Just because something is expensive doesn’t always mean that the standard of living of those making the product is any better. Nike sweat shops for example.

    Consumers dont have a lot of transparent choices here. Governments have roles in regulating and making the true cost of products more transparent. I’d say businesses have that responsibility, but clearly that doesn’t work, otherwise we wouldn’t be here etc. Businesses dont want people feeling guilty when they buy their product, so why would they tell people.

    For a business to be competitive in a harm free supply chain, then the playing field needs to be levelled. Transparent supply chains everywhere, make everyone feel guilty all the time, maybe something would change.




  • There are some ski lifts that give lifetime passes. Its used as a cash injection to fund investments rather than lending off an institution that will want their money back.

    Sure you’ll want your lifetime video data for free, but I bet there are a bunch of lifetime members that don’t watch much over a lifetime and/or the risk of future video watching outweighs the loan interest they’d have to pay otherwise.




  • Say something dumb in an IRC channel? Get banned.

    The good ol’ days when I was young and irresponsible and got banned for it. I learnt how to converse with people online through this. Talk shit, get banned. I also feel like I forgot some of this on later platforms.

    I hated it at the time, but like most learning experiences, grown to appreciate it later. I can’t believe I had free and unmoderated access to the internet’s back in the early 2000s. Shout out to those mods for putting a teenager in their place!


  • b_nto> Greentext@lemmy.mlAnon is completely sane
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    9 months ago

    I hope you’re taking steps in the right direction (I mean acknowledge it’s all shit is half it right?). Its taken me a journey over the last 2 years to try and understand it all, and I’m in a better place because of it.

    Still don’t understand it all of course, but it feels better knowing I’m not the only insane one.