• Drusas@fedia.io
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    4 hours ago

    He’s already used it to buy an election. He’s gotten plenty of value out of it.

  • WhatsHerBucket@lemmy.world
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    4 hours ago

    Soon Xitter/Elon will purchase Truth Social from Trump for all the monies and they will be the same platform, under one overlord.

  • WeUnite@lemm.ee
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    10 hours ago

    Good! Let’s accelerate this trend. If you have friends or family still using X tell them to delete their account.

  • TropicalDingdong@lemmy.world
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    14 hours ago

    It already served its purpose. He bought it so he could control a narrative, used it to boost right wing voices, used it to capture media for the purposes of suppressing dissent to win an election. He took Russian and Saudi money to buy the platform for the expressed purpose of getting Trump elected.

  • Ilovethebomb@lemm.ee
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    13 hours ago

    There is a clear successor to X now, Bluesky, which means anyone not happy with X knows what their best option is.

    My guess is, when X and Bluesky are roughly even in terms of active users, X’s user base will start to collapse and there will be a mass exodus to Bluesky.

    • phoneymouse@lemmy.world
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      6 hours ago

      I’m guessing the worst of the worst will hang back at Xitter because they’d otherwise be banned elsewhere, and it will be a cesspool not unlike 8chan.

      • JohnEdwa@sopuli.xyz
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        10 hours ago

        Which is a nice change, usually every alternative starts up exactly because the worst of the worst got banned from the original and had to migrate to somewhere else, and then it’s an uphill battle for anyone else to make use of that platform.

        *cough* Lemmy *cough*.

        • Ilovethebomb@lemm.ee
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          9 hours ago

          Oh definitely, although the federated nature of the platform means it’s easy to block the angry Internet communists.

          Personally, I just block all the ML domains, nothing good comes from there.

    • Jesus@lemmy.world
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      12 hours ago

      My guess is that the user base shifts will vary by nation and language. The rate of X enshitification and migration has hit different regions at different speeds.

      The writing is on the wall for US users though. Twitter is the AOL or MySpace of this decade. It’s lame and not fun anymore, and Bsky is fun and very active.

  • tkw8@lemm.ee
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    14 hours ago

    According to analysts at Emarketer, from when Musk acquired X in 2022 until 2025, they expect X to have lost 7 million monthly active users in the U.S.

    The declining user base pales in comparison to the decline of X’s brand and value. According to a recent report from Brand Finance, X’s brand is now worth 673 million. The brand was valued at $5.7 billion before Musk’s takeover in 2022. When it comes to revenue, X’s revenue fell by 40 percent when compared to the prior year based on internal company data from June 2024.

    • Jo Miran@lemmy.ml
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      14 hours ago

      X as a brand was worth $0 in 2022.
      Twitter as a brand was worth $5.7 billion in 2022.
      Elon took Twitter to the back of the shed and Old Yeller’d it.

        • Voroxpete
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          6 hours ago

          “Brand” means the value attached to the name, not the value of the company as a whole. With that being said, yes, Elon massively and hilariously overpaid for Twitter (around 50%-100% over the odds IIRC). He offered an absolutely insane price per share as a stunt to get them to change their hate speech policies, and the Twitter shareholders said “Deal” and took his money. That’s why he sued them to try to get out of going through with the deal; he never actually meant to buy the company in the first place, he just made a really, really stupid attempt at a power move and it blew up in his face.

          • mac@lemm.ee
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            4 hours ago

            Ahh I see. Thanks for the explanation. Too funny lol

      • schizo@forum.uncomfortable.business
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        14 hours ago

        Or if you prefer to be a lot more cynical, he Old Yeller’d it, but he burned it’s equity to get himself elected Co-President, and is worth like a hundred billion dollars more than he was before he did that.

        So really, it was a Very Wise and bigly Smart business move.

      • Fredselfish@lemmy.world
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        13 hours ago

        Dude he doesn’t care Twitter did exactly what he bought it to do. It can burn to the ground far as he is concerned. He bought himself a president and will be put in charge of the government that reglates his businesses. Dude going make more then he loss on Twitter .